Trancend is a specialist brand consulting firm started by a group of young professionals who have served in senior roles in leading
brand consulting firms such as Ray+Keshavan | The Brand Union, DMA, Vertebrand & Shining Universe. Trancendís expertise
is in understanding, integrating & applying stakeholder insights to create business and customer value.

Prior to Trancend the core team worked for Ray+Keshavan | The Brand Union where they have developed winning brand strategy & brand identity design for some of the leading Indian brands in FMCG, Retail, Tyre, Infrastructure, Financial Services, Telecom , Airports, Hotels such as Nirmal, Minera Group, Ceat Tyres, Shoppers Stop, Uninor, Tata Capital, IndiaFirst Insurance, Horlicks, Mantri Developers, Canara Bank, Synthite, SOMA, KMC Corporation, Quatrus & many more.

Trancend also has a network of brand specialists with key skills in brand identity & logo design, graphic design, product design , packaging structure engineers , web- strategists, retail store designers, brand campaign planners and others from leading schools like National Institute of Design, London Design School, Srishti School .